Author: Jason

Deciphering the Message

Gaming

And the Internet was once again safe!  Blizzard backs down!  But did they?  Let’s take a look at the message and see what it’s really saying:

Hello everyone,

I’d like to take some time to speak with all of you regarding our desire to make the Blizzard forums a better place for players to discuss our games.

So far we have a standard greeting and then the first sentence and I’m already going to step in…  Once again, RealID is being framed as a tool to make the game better, which we all know (or should know) by now isn’t the real reason for it.  They want to build a social network they can leverage for advertising, just like everyone else, and clean forums, if that even happened, was just a side effect they trotted out for PR.  If they really desired to make the forums a better place, there are at least a dozen things they could have done other than revealing real names.  This sentence exists to set up the wall they are about to blame you from.

We’ve been constantly monitoring the feedback you’ve given us, as well as internally discussing your concerns about the use of real names on our forums. As a result of those discussions, we’ve decided at this time that real names will not be required for posting on official Blizzard forums.

And there it is.  Your feedback, your concerns, our forums, and they’ve decided at this time not to use real names.  Notice the clear marketing speech.  Real Names are still on the table, because that is the ultimate goal.  Our feedback and concerns have simply caused them to adjust the time table.  They’ll come back to real names later, when they’ve thought of a less explosive way to work it in.

It’s important to note that we still remain committed to improving our forums. Our efforts are driven 100% by the desire to find ways to make our community areas more welcoming for players and encourage more constructive conversations about our games.

Again with the framing.  This whole thing is about the forums, right?  Nothing else.  No social network, no advertising money, nothing.  All of this is for YOU, to make the forums awesome for YOU.  Please look at the right hand and ignore what the left one is doing.

We will still move forward with new forum features such as the ability to rate posts up or down, post highlighting based on rating, improved search functionality, and more. However, when we launch the new StarCraft II forums that include these new features, you will be posting by your StarCraft II Battle.net character name + character code, not your real name. The upgraded World of Warcraft forums with these new features will launch close to the release of Cataclysm, and also will not require your real name.

See?!?!  Forum stuff!  This was never about anything else, just forum stuff.  Oh, and we decided to implement a unique account ID system that doesn’t reveal your real name, which will give us all the accountability we needed over our current system of letting people troll with any character name they wanted and doesn’t let people find out where you live unless they want to spend a few days or weeks at it instead of 20 minutes.  To me, that someone can find my information on the Internet isn’t an issue, it’s out there, I know that.  To me, it’s a “heat of the moment thing”.  Say I go to the forum and read your post about “The most awesome hunter spec EVAR!!!!” and say, “You are being obtuse.  While this build certainly doesn’t suck, it is also clearly not the best build because it lacks…” and now you are pissed because I called you fat (I didn’t), I would like any revenge you suddenly plan about visiting my house and punching me in the face to show me who’s fat (again, no, obtuse, not obese) to take a while to execute, so that you have a change to realize (and maybe visit dictionary.com) it might not be the best idea (because you are fat, and I’d kick your ass) rather than actually be in your car with the GPS telling you how to get to my house in less than half an hour.

I want to make sure it’s clear that our plans for the forums are completely separate from our plans for the optional in-game Real ID system now live with World of Warcraft and launching soon with StarCraft II.

Our plans are separate… sure.  Except for the part where they are all tied to the same Real ID and the social network we are building.  The real point of this sentence cannot be fully understood until you read the rest of the paragraph.  So, shall we?

We believe that the powerful communications functionality enabled by Real ID, such as cross-game and cross-realm chat, make Battle.net a great place for players to stay connected to real-life friends and family while playing Blizzard games. And of course, you’ll still be able to keep your relationships at the anonymous, character level if you so choose when you communicate with other players in game. Over time, we will continue to evolve Real ID on Battle.net to add new and exciting functionality within our games for players who decide to use the feature.

Notice what is missing here?  I’ll give you a hint, it is the focus of this entire uproar.  That’s right, real names.  Yes, the forums won’t display your real name, but in order to use these other features of Real ID you have to have your real name revealed to others.  Maybe I’m an outlier, or maybe a lot of people are too new to MMOs and the concepts of RPGs, but I’ve been part of a community from EverQuest for going on eleven years now.  Originally it was all based around the game server and the IGN/Vault forum for that server, but around 8 years ago we moved off to a privately run message board due to some heavy handed over-moderation.  There are many people in this community I would call my friends.  I would happily use a system with them that allowed for cross-game and cross-realm chat and being able to see all each others characters and for a good sized chunk of those people I don’t know their real names (they could probably find mine, because, you know, my blog isn’t exactly a secret and my name is all over this thing).  We didn’t need real names to build friendships or a community.

Oh, and before I forget, see that last sentence?  Yeah, this isn’t over yet.  Real ID is going to continue to evolve and real names on the forums are being backed off of at this time.

In closing, I want to point out that our connection with our community has always been and will always be extremely important to us. We strongly believe that Every Voice Matters, ( http://us.blizzard.com/en-us/company/about/mission.html ) and we feel fortunate to have a community that cares so passionately about our games. We will always appreciate the feedback and support of our players, which has been a key to Blizzard’s success from the beginning.

And in closing, I want to point out that I almost believe him.  Until this move, I totally believed that Blizzard was run by and run for gamers.  They got us.  They delivered games only when they were ready.  But they aren’t alone anymore.  Activision owns them, and Bobby Kotick has said time and time again, he’s not in gaming for the games, he’s in gaming for the money.  The Blizzard that cared, to whom Every Voice Mattered, doesn’t exist anymore.  The honeymoon is over.  Knowing that Real ID is still there, that the social network and partnership with Facebook are still the plan, that real names are only off the table at this time, that’s why I don’t believe him.  This is just an appeal to the past, “Hey, remember when you loved us?  You should still love us!  We haven’t changed!  Except for some stuff, but I assure you, that stuff isn’t what matters.  What matters is that we make good games, and you love our games, and our games will keep being good… even if you have to jump through hoops and become a part of a giant marketing machine and social network to enjoy them.  We promise, it won’t hurt… most of you.  And hey, those are some good odds.”

For me, I’m still out.  Starcraft II pre-order cancelled.  Diablo III pre-order cancelled.  Cataclysm pre-order cancelled.  There is another shoe or two around here, and I’m going to wait for them to drop before I get back in bed with Blizzard.  That said, I’m still a fan of Blizzard at this time.

Movie Round-Up: July 9th, 2010

Reviews

Predators:

I loved the original film.  I loved the sequel.  I even liked the two AvP movies despite their flaws.  This movie just looks like a lot of fun.  I like most of the actors, and Robert Rodriguez and even Nimród Antal.  I’ve already made plans to go see this with a bunch of friends, which is exactly how you should see a movie like this.  I have hopes that this movie will be great, but even if it sucks it will still end up being pretty good, if you know what I mean.

Despicable Me:

I managed to get a pass to a free screening of this movie.  I took the wife and a couple of friends, and we all loved it.  It was fun.  It was heart warming in all the right places.  It had kid humor.  It had jokes for the adults (and better yet, the jokes were subtle enough that your kids won’t be scratching their heads because they don’t get it because they probably won’t even notice them).  But hands down, the minions stole the show.  Those little yellow guys make this movie totally worth the price of admission.  This movie is available in 3D, and we saw it in 3D, but I’d say the 3D isn’t required.  Only a handful of scenes really benefit from it and none of them would hurt if it was gone.  Well, okay, there is one part that is worth the 3D.  When the movie ends, stay, as there are a few scenes sprinkled through the credits, and they abuse the hell out of the 3D.

Too Many Secrets

Random Thoughts

One of the great things about the Internet is how easy it has become to post and find job listings.

One of the horrible things about the Internet is that once you put your resume on one of these sites you can never ever truly get yourself removed.  Take it off one site, you’ll find it on another.  Get it off all the sites, you’ll discover that many placement companies have already saved a copy of your resume and contact information.

The only way to really be safe is, each time you start hunting for a job create a new email address (there are dozens of free email companies) and when you are done, abandon that address.  And get a throw-away phone.

Anyway, I’ve never done that, and in fact I’ve always used an address on a domain I own (this one) and I use it for everything.  So, despite having a job and not being on the market, I get emails, probably a dozen a week, about positions I might be interested in.  The one thing all of these emails have in common is that they lack details.  What’s even worse is that even if I were to respond and talk to them about the job, details would still be missing until I actually walk in the door for the interview.

What details?  Simple stuff, like the name of the company.

See, if I get an email that says “.NET Developer position, 6 month contract, may go perm” I’m not really interested.  I have a job, not a contract, and that just doesn’t make me want to consider jumping ship.  If it said, for instance, “.NET Developer position for Amazon.com, 6 month contract, may go perm” I might want to go to that interview anyway, because, you know, working at Amazon might be awesome.  Even if it isn’t something as awesome as Amazon, a company name means I can look them up and see if it’s something I want to be involved in.  “.NET Developer” for a technology company, I’m intrigued.  “.NET Developer” for Joe’s Country Plumbing and Septic Tank Repair… not so much.  Sure, hiding the name might help get applicants for the latter, but it is also going to lead to disappointment for most.  Better to be honest and actually talk to people who want to work for the smaller company.

Once upon a time, I got an email about a programming job.  The details I got were that it was “a small company” and the position was for a “.NET Developer” and required experience with “data warehouses”.  I went around and around with the recruiter trying to get more details, but she never gave any and so when I finally agreed to interview it was more out of exhaustion than excitement.  I walk in the door and discover, oh by the way, the company is Hi-Rez Studios.  Um, what?  If the recruiter had lead with that piece of information, I’d have been chomping at the bit and probably brought in samples of my work and been a lot more prepared.  Instead, everything I’d gotten lead me to believe it was going to be another endless stuff dull job like the one I was leaving, and I walked into the interview cold and shocked, dumbfounded and stuttering.  I did manage to get a second interview, but damn, a little warning next time would be nice.

Another bad part is often a recruiter won’t tell you the name of the company until after they’ve submitted your resume.  Problem is, many companies, when dealing with recruiters who get paid a commission for placement, have rules about excluding double submissions.  So you might actually have the most awesome job listing in the world ready to submit me for, but if a competing recruiter has already submitted me then all you are going to do is get me excluded.  Sure, you asked me where I’ve been submitted to try and avoid this, but your competitors use the same tactics so I don’t know where I’ve been submitted.  And no, I’m not going to use just one recruiter when looking for work.  Why should I limit myself just because you want to keep secrets?

And you know what?  Stop putting things like “solid company” and “great work environment” in your email because it’s in EVERY email.  You cheapen the meaning by using them for every company, especially when it’s marketing and not necessarily true.  Of course they all say that.  No company is ever going to say, “Tell them we are a large unwieldy mass of middle managers who micromanage with lots of unpaid overtime.”  Not gonna happen.

Is a little openness and honesty too much too ask?

Real Issues with Real ID 2

Gaming

Continuing from here and in light of Blizzard’s decision to tie real names to forums posts…

It is frightfully easy to find information on people.  You can only control so much of the data.  Sure, you limit your Facebook and what you put out there, but the government, the phone company and so many other places have public records that you are not invisible (unless your name is so horrendously common that you can’t throw a rock without hitting someone with the same name).  Go to Spokeo or Zabasearch, put in your name and see how long it takes to find you.

But… we are talking about an MMO.  A fantasy world where you get to be someone else.  Of course, we’re also talking about World of Warcraft, which has gone to great lengths to tell us their game is about levels and loot, and the world it happens in is just window dressing.  Want proof?  Just look at the sheer number of real world jokes crammed into the game.  WoW is a playground, not a virtual world.  And still, people go there and play characters that aren’t them.  Women play men, men play women, the meek play strong, the social get alone time, shut ins make friends, all possible without the “limitations” of their real lives.

Sure, we all want to reduce the number of asshats that make the forums a cesspool, but much like the other features of Real ID, this could be achieved without your real name.  The real problem with the WoW forums is that you post as one of your characters, which you select, so you get people who create a level 1 character on a server they don’t really play on as their posting persona, and they troll.  It’s the Greater Internet Fuckwad Theory.  Instead of real names, make them pick a forum name, which they can’t change, and when they post provide a link to a list of all their characters.  Or make the forums smart and under the forum name put the name of their highest level & longest played character.  If you have a 3 year old level 10 and a 3 month old level 80, the level 80 is posted, if you have two level 80s, the oldest one is used.  Posting in a class forum?  The name of your highest level of that class is posted, or if you don’t have one it will say “I don’t have any characters of this class”.  Or, you know, hire more moderators.

There are many many solutions that would work equally as well for removing trolls.  But… there is a greater thing at work here.  See, Blizzard has all your information anyway (most likely).  Your name, your address and billing info, email, and so on.  They can’t do anything with it though because it is privileged information, it’s private.  However, once Real ID makes certain items public, it becomes sellable data.  Facebook, much to the ire of it’s CEO, lets you keep a number of items private.  However, one thing they absolutely do not allow you to hide are your “likes”.  The reason is that what you like is the most marketable item about you.  At the heart of this whole Real ID situation is a partnership between Blizzard and Facebook.  In the end, Real ID isn’t about cleaning up the forums or even making it easier to communicate with your friends and find them in game.  Real ID is about money.

I quit playing World of Warcraft a while ago because I was bored with it and wasn’t finding what I wanted (strong community) within the game anymore.  I was actually looking forward to Starcraft II.  I participate fairly heavily in a number of smaller, tight knit communities.  I don’t need another bland “everyone is connected to everyone” social network, so I’m going to opt out in the only way Blizzard allows – not to play at all.

Red Dead Redemption

Gaming

Last month, being forced to buy something at Best Buy before a gift certificate reward expired and finding nothing for the both of us, the wife let me buy Red Dead Redemption.

One thing that always kept me from playing the Grand Theft Auto games is that I don’t generally like to play the bad guy.  But RDR’s John Marston is a man with a troubled past as an outlaw who has tried getting out of the life and getting on a more law abiding path.  John’s job is to track down his old gang-mates and bring them to justice, a job he only undertakes because his family is being held hostage.

This game is beautiful, not only in its graphics but also in its overall design.  The story unfolds so well that unless you are purposefully trying to break the system and color way outside the lines it all feels natural.  Well, mostly, but I won’t go into that now.  I want to talk more about this game because it was so good, so well crafted.  There were even two scenes in the game that broke my heart.  For now, let me just say that I absolutely loved playing through this game, and look forward to continuing to play the single player for challenges/achievements and the multi player aspects as well.

I’d recommend this game to just about anyone.

They Never Learn

Gaming

From CVG:

“They’ve got 14 million players! Gimme a million and I’m good! We’re real good at a million, right?” He added: “We don’t need everybody to migrate. We just need some of them – and I’m full confident we’re going to get them.”

So, if you were to, I don’t know, pay attention, how many subscription MMOs have a million players?  Four.  How many of those have a million after you exclude Asia (because, honestly, those numbers are not the same since they don’t all pay the same or even similar monthly fees)?  One?  And the numbers for the sub one million mark don’t look much better, with most of them being at or under 500k.

Do you really want to come out and say you want and are going to get a million subscribers?

I wish them the best.  Really, I do.  And I hope the intonation I’m reading into that quote means that for a business plan they have a much more realistic number in mind for success.  But I’m also fully prepared to mock them when they face-plant.